DFW Solar Installers: Turn Raw Proof Into Qualified Leads

We film your installs, launch high-trust ads, and track every lead to close.

Inc. 5000 Fastest Growing CompaniesInc. 5000 #212 Ranking 2022
Founded by
an Inc. 5000 Alumni
Professional solar installation in Dallas-Fort Worth
Inc. 5000 #212 Ranking 2022

We Don't Guess. We Execute.

Most solar marketing agencies burn your budget testing theories. We deploy a proven 14-day sprint: collect raw video proof from your completed installs, turn it into scroll-stopping content, and launch Meta + Google campaigns with live tracking. Your neighbors see real DFW rooftops. You get qualified leads under $25 CPL.

From 5000+ installs tracked: $18 avg CPL | 89% call-back rate | 42% survey-to-install close

Pillar 01

Your Completed Installs Are Proof Engines

We collect video testimonials and site footage from your recent DFW projects. Real customers. Real zip codes. Real savings. Edited for mobile, launched within 48 hours.

  • •5-10 raw proof videos collected in week 1
  • •ZIP-code targeting for hyper-local trust
  • •Mobile-first editing (under 60 seconds)
Solar installer capturing customer testimonial video
Social media ad campaigns targeting DFW homeowners
Pillar 02

We Dominate the Local Feed with Proof, Not Promises

Your proof floods Meta and Google feeds across DFW. Retargeting, geo-fencing, lookalike audiences from your best zip codes. Every dollar tracked. Every lead qualified.

  • •Geo-targeted to high-intent DFW neighborhoods
  • •Retargeting visitors who've checked solar pricing
  • •Proof content refresh every 14 days
Pillar 03

We Track What Actually Matters: Installs

Our live dashboard shows CPL, call-back rates, survey bookings, and close rates. You see which zip codes convert, which videos drive action, and your true cost per install.

Real-time solar installation tracking dashboard

The Metrics We Optimize For

$18
Average CPL
DFW solar leads that actually answer the phone
89%
Call-Back Rate
High-intent homeowners, pre-qualified by proof
87%
Survey Booking Rate
From call to on-site visit in under 5 days
42%
Close Rate
Survey-to-install. The only metric that pays the bills.

The Process

Proof Collection
01

Proof Collection

We film 5-10 of your recent installs in DFW. Raw, real, mobile-first.

Ad Launch
02

Ad Launch

Meta + Google campaigns live within 48 hours. Geo-targeted, retargeting-enabled.

Live Tracking
03

Live Tracking

Your Velocity Dashboard updates daily. CPL, callbacks, installs—all tracked.

Johnny Apple, Founder

Built By Operators Who Actually Scaled Companies

Solar in Overdrive was founded by Johnny Apple, an Inc. 5000 Alumni who scaled a company to #212 on America's Fastest-Growing list.

  • •Founded by an Inc. 5000 Alumni
  • •5,000+ solar installs tracked across DFW
  • •Proven $18-$25 CPL across 12+ installer partners
Booking Open for DFW Installers

Book Your Free CPL Audit

15 minutes. Zero pressure.

We'll analyze your cost-per-lead and outline your 14-day sprint.

Limited partnerships available. We only work with 10-15 clients at a time.

COMMON QUESTIONS